Exhibitors frequently wonder how many demonstration products they should bring to Nordbygg In this article, HeatWork Sweden shares their experience from the last Nordbygg, where they successfully sold several mobile heating units on-site.
Several exhibitors take the opportunity to demonstrate their products on-site during Nordbygg. These can range from screws to large construction scaffolding. Among exhibitors who have truly benefited from bringing their products is HeatWork, who showcased their mobile heating power units at Nordbygg 2024.
– Our units were demonstrated in the outdoor exhibition area, while the first contact with visitors mostly happened at our indoor booth. Nordbygg is where we can truly show how our solutions work, say the Swedish sales team, brothers Jonas and Jesper Ekstrand. They also highlight that Nordbygg is the premier platform for reaching a large, relevant audience in the construction and real estate sectors.
Direct sales and new customer relationships
During Nordbygg 2024, they were able to sell several of the mobile thermal power plants directly on site. One customer, who had previously only heard of HeatWork, decided to buy four trolleys after having the opportunity to meet the team and see the products in action. Sabri Fazlijaj from Rentpower Nordic AB explains why he chose to visit Nordbygg:
– I already knew about HeatWork, but took the opportunity to visit Nordbygg because I had the chance to see the product live and meet the trustworthy salespeople. Overall, I think Nordbygg is a very interesting platform to explore future products and get inspired.
Direct Sales and new customer relationships
At Nordbygg 2024, they were able to sell several of their mobile heating power units directly on-site. One customer, who had only heard of HeatWork previously, decided to purchase four units after meeting the team and seeing the products in person. Sabri Fazlijaj from Rentpower Nordic AB explains why he decided to make the purchase at Nordbygg:
– I had heard about HeatWork before, but I chose to make the purchase at Nordbygg because I had the chance to see the product live and meet the trustworthy sales team. Overall, I think Nordbygg is a very interesting platform to explore future products and gain inspiration.
Nordbygg 2026 – A given
With clear results from previous participation, the fair is a natural part of the company’s marketing strategy, and they look forward to returning to Nordbygg 2026. For the Ekstrand brothers, Nordbygg is an opportunity to both showcase their products and strengthen relationships with new and existing customers.
