Hello, Peter Garbén, Sales Manager at DEWALT!

DEWALT returns as an exhibitor at Nordbygg 2026. After a few years of absence, they participated with a strong presence at Nordbygg 2024, in Hall B. Here, DEWALT's Sales Manager, Peter Garbén, shares his insights on how to create a successful presence at the fair.

Peter Garbén, why’s DEWALT exhibiting at Nordbygg again?
We see it as a fantastic opportunity to meet our clients, skilled craftsmen, and connect with new talents who want to work with our high-quality tools. Participating has a very positive impact on our customer relationships. It gives us the chance to showcase ourselves and communicate our message and updates effectively.

Can you share any concrete results from your last participation at Nordbygg?
We have gained an incredible number of new customers and strengthened relationships with our existing ones.

How do you prepare for your participation?
We start planning right after the fair by booking for the next Nordbygg in two years. About a year before the fair, we set up a project group to ensure everything is in place.

What do you do to engage and attract visitors to your exhibition area during Nordbygg?
We communicate a lot with our customers in the field, use banners on our website, and plan customer meetings on-site.

What advice would you give to other companies considering exhibiting at Nordbygg for the first time?
Make a plan! Define what you want to achieve, what results you expect, and go all in on what you do.

Thank you, Peter Garbén and DEWALT. We look forward to seeing what you will accomplish at Nordbygg 2026!